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September 4, 2019

Social media is one of the most powerful marketing tools available to help brands connect with people. In the United States alone, approximately 223 million people use social media and they spend an average of 2 hours and 22 minutes on social platforms each day. 

Those...

May 6, 2019

An influencer campaign by Digital BizCom is a finalist for a North American SABRE Award to be announced this week in New York.

May 2, 2019

News broke recently that Instagram is testing the idea of removing like counts and video views from feeds and profiles in Canada. During this test, only the person who posted the content will have access to view the total number of likes or views the post receives.

Inst...

March 20, 2019

Exciting news! You've earned a media interview and now you have an opportunity to share the good news about your company’s new product or service with an important media outlet. The interview with the reporter goes great and you send b-roll and photos to supplement the...

March 14, 2019

Unless you were living under a rock yesterday, you know that Facebook and Instagram were down for about eight hours, which is equivalent to a lifetime on social media.

Panic set in quickly as Instagram and Facebook users, a combined 247.1 million people in the United St...

January 8, 2019

 Most people can’t tell you who won each award, or “who” anyone was wearing at this week’s 2019 Golden Globes, but if there’s one thing everyone knows for sure, it’s that the Fiji water girl was truly the star of the show. 

A simple google search of “golden gl...

December 10, 2018

When you map out digital marketing opportunities it is easy to get overwhelmed. There's a wide range of digital marketing channels, each requiring your time and attention. 

For example, there’s social media marketing, email marketing to support lead generation, search e...

November 26, 2018

Chances are there is a customer out there somewhere that has had a negative experience with your brand. Whether they were unhappy with the product or service itself or the customer experience, it’s only natural that a brand will sometimes miss the mark. 

When this happe...

October 22, 2018

With more than one billion daily active users on Facebook, it’s easy to see why this platform is a popular advertising choice for marketers. With such a large and diverse reach, it’s generally a safe bet that a boosted post on Facebook can help your business move the n...

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